New Year's Gift from SENSOF.MEDIA and Medialogistika

Operators can present this festive gift to their subscribers by connecting to the Medialogistika 2.0 platform, which covers more than 200 nodes across Russia. To gain access to Romance New Year quickly (within one business day), operators need only submit an application via the new Mediabaza platform.
Romance New Year is a warm, welcoming space where the magic of the New Year’s fairy tale comes to life in every scene. The channel features beautiful love stories, infused with Christmas cheer, family traditions, and, of course, moments shared with friends. This project is the perfect companion for families during the most heartwarming and romantic moments of the winter season.
“With Romance New Year, we’re offering an ideal solution for operators looking to provide their subscribers with unforgettable holiday experiences. We’re confident that this special initiative will become a go-to source of carefully curated New Year’s content for viewers,” said Nikolay Dykin, Director of Distribution at SENSOF.MEDIA.
“We’re proud that through Romance New Year, we’re not only delivering high-quality holiday content to viewers nationwide but also enhancing opportunities for operators leading up to the New Year celebrations. We believe this project will bring joy to viewers and offer operators added value and greater subscriber loyalty,” added Grigory Kuzin, Director of the Medialogistika 2.0 project.
Operators interested in adding Romance New Year to their TV channel packages can submit an application via Mediabaza, an innovative B2B platform developed by MSK-IX. Mediabaza optimizes the interaction between content producers, distributors, broadcasters, and audiovisual services, streamlining the content search process while providing a wide range of services related to production, processing, and delivery.